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22 Jun 2020
Thirteen is supporting a fundraising campaign which will help foodbanks supply much-needed essentials to people hit by the coronavirus pandemic.
The More than Homes campaign aims to raise an initial £1m for the Trussell Trust and is backed by the National Housing Federation, the Chartered Institute of Housing, and the Northern Housing Consortium.
Housing associations look after around six million tenants across the UK, many of whom have experienced difficulties since the pandemic began and since then the Trussell Trust has seen a surge in demand for food parcels.
Its network of 1,200 foodbanks, including 53 ran by the Trussell Trust in the North-East, experienced an 80 per cent increase in demand for emergency food parcels in the final two weeks of March.
The number of parcels given to children has soared by 122 per cent.
The More than Homes campaign aims to meet that demand by ensuring the Trussell Trust has the resources to support people in poverty both now and over the longer term.
Money raised will go directly to local foodbanks to help them deliver thousands of emergency parcels to people’s doors.
It will also support a new national telephone helpline and the recruitment, training, and deployment of some 15,000 new volunteers.
Thirteen’s director of customer services, David Ripley said:
“We are really pleased to be supporting this fantastic campaign.
“We know it’s been a really challenging time for many of our customers since the pandemic hit and this campaign is already making a real difference to those who can’t afford the essentials in life.
“This campaign is the perfect example of how uniting the experiences of everyone in the housing sector, we can help tackle this as one by not only supporting people in the now, but thinking strategically and as a collective in the longer term.”
Kate Henderson, chief executive of the National Housing Federation, said:
“This is a great idea, bringing together charitable organisations at the heart of local communities to support those most in need.
“Foodbanks provide an invaluable service to people who are unable to cover the cost of living and it is more important than ever that they are able to keep running at this time.
“Throughout this crisis, housing associations have been finding new ways to support vulnerable groups and people struggling financially.”
More than Homes will help ensure people affected by the pandemic necessities keep food on their tables in addition to a roof over their heads.
Emma Revie, chief executive of the Trussell Trust, said:
“We’re working round-the-clock with our network to understand each foodbank’s situation, offer guidance and work out how we can best support them.
“The resilience of foodbanks is nothing short of outstanding.
“But we know we can’t do this alone, so we are truly grateful for any support housing associations can give in these incredibly difficult times.”